Objectives

• To seek to contribute to the commercialization of agriculture in Kenya by providing farmer groups with technical and marketing guidance to enhance productivity and marketing capabilities
• Work with farmers’ groups/cooperatives to help farmers improve their business management skills, marketing, financial, administrative, and organizational performance
• Work with farmers in collective marketing, linking to reliable local, regional and international markets with a view to ensure the allocation of equitable economic returns for all of those within the chain and build communities based on justice and sustainability through fair trade
• Provide services for facilitating direct contracting between the different parties involved in production while networking with reliable markets e.g. schools, hospitals, hotels wholesale markets and supermarkets
• Strengthen knowledge exchange through technologies such as mobile phones, TV and radio. Link farmers with market information through mobile phone technology